Branding & Packaging StudioWorking worldwide

Brands built to be remembered.

We design identities and packaging for ambitious brands, from the first sketch to the final shelf.

Two shapes. One idea.

Every brand we build needs two things: a bold idea that gets noticed, and a system strong enough to carry it everywhere. That’s why We Craft From Scratch. Our mark says it: a triangle and a square, instinct and structure. Since 2020, our team of designers and strategists has helped brands in Morocco and across Africa, Europe, the Gulf, Asia and the Americas launch, rebrand and stand out.

Studio since
brands
countries

Selected work

  • Tissir brand identity and packaging by We Craft Studio
    Heritage in every drop

    Tissir

    Heritage in every drop

    Brand identity & packaging · Coffee · Belgium2025

  • Bab Marrakesh rebranding by We Craft Studio

    Bab Marrakesh

    Rebranding · Retail & E-commerce · UAE

  • Luma Socks brand identity and packaging by We Craft Studio
    Where comfort meets creativity

    Luma Socks

    Where comfort meets creativity

    Brand identity & packaging · Apparel · Morocco2025

  • Gaiapolis by Legacy brand identity by We Craft Studio
    Redefining contemporary living in Casablanca

    Gaiapolis by Legacy

    Redefining contemporary living in Casablanca

    Brand identity · Real estate · Morocco2024

  • Napoli pizza flour packaging and visual identity by We Craft Studio
    The authentic soul of Neapolitan pizza craft

    Napoli

    The authentic soul of Neapolitan pizza craft

    Packaging & visual identity · Pizza flour · Morocco2025

  • Mäyli ice cream visual identity by We Craft Studio
    Natural ice cream with a fresh and modern touch

    Mäyli

    Natural ice cream with a fresh and modern touch

    Visual identity · Ice cream · Morocco2023-2025

What our clients say

  • Our previous branding missed the luxury standard required for the UAE market. We Craft Studio elevated our visual identity, instantly positioning us as a premium, high-end competitor.

    Ghita Founder, Bab Marrakesh UAE View project
  • We needed to bring Moroccan coffee to Europe without relying on clichés. We Craft Studio perfectly balanced modern minimalism with our heritage, delivering a packaging system that wins over high-end international retailers.

    Aya Founder, Tissir Coffee Belgium View project
  • We struggled to find a visual identity that reflected our technical expertise in the European energy sector. We Craft Studio delivered a sharp, highly professional B2B brand that builds immediate trust with our institutional partners.

    Tarik Founder, Dynamic Energy Trading (DET) Netherlands
  • We Craft Studio completely nailed the playful, standout identity we needed for our launch. The initial design was such a massive hit with customers that we immediately came back to them for our new collections.

    Ayoub & Ahmed Founders, Luma Socks Morocco View project

Like what you see? Tell us about your brand.

Start a project

What we craft

  • Brand Strategy

    Positioning, messaging and brand architecture, the thinking behind every visual decision.

  • Visual Identity

    Logo, typography, color, patterns and complete brand guidelines, including bilingual Arabic-English logo systems.

  • Packaging Design

    From a single product to full ranges: packaging systems, dielines and print-ready artwork.

  • Web & Digital

    Websites, social media templates and digital assets that carry the brand online.

  • Art Direction

    Product shoots and video direction that keep every image on-brand.

  • Launch & Media

    Media buying with our media partner, to put your new brand in front of the right people.

How we work

  1. Discover

    A discovery call, your brief, and research into your market and competitors.

  2. Define

    We agree on the strategy and creative direction before any design starts, so there are no surprises.

  3. Design

    We craft the identity and test it on real applications: packaging, signage, digital.

  4. Deliver

    Final files, print-ready artwork and brand guidelines your team can actually use.

Trusted by 120+ brands in 15+ countries

  • Food & Beverage
  • Beauty & Cosmetics
  • Retail & E-commerce
  • Real Estate
  • Hospitality
  • Energy
  • Apparel
  • Education

Questionsbeforeyou start.

Short answers to what clients ask first.

Yes. Most of our clients are abroad. We work remotely across time zones, with regular calls and clear milestones.

It depends on the scope. A focused identity can take a few weeks, while larger brand systems take longer. You’ll get a clear schedule in our proposal.

Every brand is different, so we quote after a short discovery call, based on scope.

All final files in every format you need, plus brand guidelines so your team can use the brand correctly.

Yes. Print and production coordination is available as an add-on service.

Yes, we’ve done it many times. We design balanced Arabic-English lockups that work right-to-left and left-to-right, in print and digital.

Book a free discovery call or tell us about your project using the form below. We’ll reply within one business day.

Have a brand in mind? Let’s craft it.

Two ways to start. Pick the one that suits you.

We reply within one business day.